The internet can be your business’s greatest ally. In a world where people spend an average of almost three hours a day online, you should seize the opportunity to grab a chunk of that time for your business.
In this seminar, the dynamic web gurus at Wicked Good Web will show you how to take the first steps toward building an effective web presence for your business in a hands-on, interactive seminar session.
The seminar will address questions like:
Do I even need a website? What are the alternatives?
There are a lot of online services out there (e.g. Facebook, TripAdvisor, Yelp, etc.) Which ones should I focus my time on?
If I’m going to build a website, how do I get started?
The Wicked Good husband-and-wife team will be presenting methods and tools via a few case studies in the first hour, then will address specific concerns of the businesses attending for the remainder of the session. If you provide your business name and URL when registering, WGW will even take a look at your web presence before the seminar and have feedback specific to you!
Knowing how to market to your customers can be difficult. Especially when most of them come from different areas to visit. In this seminar, you will learn about how you can leverage your community and your brand in order to drive sales. This seminar will cover the following topics.
Brand alignment & story telling
Knowing your consumer & what they want
Understanding your fit in the community
Messaging: Keep it simple and honest
The goal of this seminar is to help business owners understand how visitors perceive them and how they can gain more control over their own brand to increase name recognition and perceived value to increase revenue.
Handouts will be provided that are aligned with the presentation so attendees can take notes on the key points of discussion. Each topic will be presented with plenty of time for discussion and collaboration with other attendees. I will also guide them through a collaborative exercise where they will work in small teams to explore potential development ideas.
The attendees will leave with strategic, actionable items and ideas to test and work with.
MEET THE PRESENTER:
About Glenn Rummler:
Glenn has worked for over 20 years in multiple creative disciplines and industries. Via strategic and innovative solutions, Glenn helps businesses and organizations tell their story in an honest and accessible way resulting in growth. He continues to utilize his diverse skill sets and knowledge to deploy engaging experiences for consumers and add value to brands. Some of the companies and organizations that have benefited are Disney, DirecTV, Saint Lawrence Gridiron, Nordstrom, United Way, World Cycle & XC Ski, Iomega, Albertsons, City Peanut Shop, Boise State University, Faconnable’, Gold’s Gym, Rice Works, Carrera Sport USA, Diesel, YMCA, SWIX, Bogus Basin and Hewlett Packard.